Satellites safeguard Europe’s potato industry
25 September 2018
The drought that swept through Europe this year has hit European farmers hard. Sustained high temperatures and the lack of rain have badly affected the agrofood industry, including the important potato sector.
Europe has the highest level of potato consumption in the world at almost 90 kg per capita per year, and is the second largest potato producer globally with some 53 million tonnes harvested annually.
The price of potatoes varies from year to year, but this important crop has now reached the highest value seen in recent years on the commodity futures exchange.
All of this, of course, means that the French fries, so well-loved in Europe, are about to get more expensive.